Cookie Policy
How Ideya Berst uses cookies and tracking technologies to enhance your experience
What This Policy Covers
At Ideya Berst, we believe in being completely transparent about how we collect and use information when you visit our website. This policy explains in straightforward terms how we use cookies, web beacons, and similar technologies to improve your browsing experience and help us understand how our site performs.
We know privacy matters to you — it matters to us too. That's why we've written this policy in plain language, without the usual legal jargon that makes these documents hard to understand. We want you to know exactly what's happening when you visit infoarchive.sbs.
What Are Cookies?
Cookies are small text files that websites store on your device when you visit them. Think of them as digital sticky notes that help websites remember things about your visit — like your preferences, login status, or items you've viewed.
These files are completely harmless to your computer. They can't run programs, carry viruses, or access your personal files. They simply contain information that helps make your browsing experience smoother and more personalized.
Types of Cookies We Use
Essential Cookies
These cookies are necessary for our website to function properly. They enable basic features like page navigation, secure access to certain areas, and form submissions. Without these cookies, our website simply wouldn't work as intended.
Performance Cookies
We use these to understand how visitors interact with our website. They help us identify which pages are most popular, how long people spend reading our content, and where they might encounter problems navigating our site.
Functionality Cookies
These cookies remember your preferences and choices to make your return visits more convenient. For example, they might remember your preferred language settings or the information you've entered in contact forms.
Analytics Cookies
These help us understand our website's performance by collecting anonymous information about visitor behavior. We use this data to improve our content and make sure we're providing the information our clients need most.
How We Use Collected Information
The information we gather through cookies serves several practical purposes that directly benefit your experience on our website:
- Improving site performance — We analyze which pages load slowly or cause problems, then fix these issues to make your browsing smoother
- Understanding content preferences — We track which articles and service pages are most helpful so we can create more relevant content
- Enhancing security measures — As an IT security company, we monitor for suspicious activity and protect against potential threats to our website
- Personalizing your experience — We remember your preferences to make return visits more convenient and relevant to your needs
- Measuring marketing effectiveness — We track which content and campaigns are most successful in helping businesses find the security solutions they need
Data Retention Periods
We don't keep cookies and tracking data forever. Here's how long different types of information are stored:
Cookie Type | Retention Period | Purpose |
---|---|---|
Session Cookies | Until browser closes | Basic website functionality during your visit |
Preference Cookies | 12 months | Remember your settings and choices |
Analytics Cookies | 24 months | Website performance and usage trends |
Security Cookies | 6 months | Fraud prevention and security monitoring |
Managing Your Cookie Preferences
You have complete control over how cookies are used on your device. Most web browsers allow you to manage cookie settings through their preferences or settings menu. Here are your options:
- Accept all cookies — This gives you the full website experience with all features and personalization
- Block specific cookie types — You can disable non-essential cookies while keeping functional ones
- Delete existing cookies — Clear all stored cookies to start fresh (note: this will reset your preferences)
- Set browser to ask permission — Get prompted each time a website wants to store a cookie
Keep in mind that blocking certain cookies might affect how our website functions. Essential cookies are necessary for basic features, so disabling them could prevent you from accessing certain areas or submitting contact forms.
Third-Party Services
Like most business websites, we use some third-party services that may also set cookies. These include analytics tools that help us understand website performance and security services that protect against cyber threats.
We're careful about which third-party services we use, especially given our expertise in IT security. We only work with reputable providers who meet our privacy and security standards. However, these services have their own privacy policies that govern how they handle data.
Updates to This Policy
We review and update this cookie policy regularly to ensure it accurately reflects our current practices and complies with evolving privacy regulations. When we make significant changes, we'll update the "last modified" date at the bottom of this page.
For major policy changes that affect how we collect or use your data, we may also post a notice on our homepage or send notifications to clients who have ongoing service relationships with us.
Questions About Our Cookie Policy?
If you have any questions about how we use cookies or want to discuss your privacy preferences, we're here to help.
Email: [email protected]
Phone: +911204102217
Address: 244/213 Narayan, Narain Das Ln, Yahiyaganj, Lucknow, Uttar Pradesh 226003, India